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Terms & Privacy
Terms of Service & Privacy Policy
Effective June 18, 2026 · Last updated June 18, 2026
Your trust matters. Below, you’ll find how Black Heart Lingerie collects, uses, protects, and manages your information.
Black Heart Lingerie ("Black Heart," "we," "us," or "our") operates from 10795 Hammerly Blvd, Unit A05, Houston, TX 77043.
These Terms of Service and Privacy Policy apply to your use of our website, online store, email communications, SMS/MMS messaging program, purchases, promotions, and related services.
By using our website or purchasing from Black Heart Lingerie, you agree to the terms below.
Privacy Policy
We may collect information you provide directly to us, including your name, email address, phone number, shipping address, billing address, order details, customer service messages, survey responses, promotional entries, and checkout information.
We may also collect certain information automatically, including browser type, device details, IP address, pages viewed, cookies, analytics data, and how you interact with our website and marketing.
Payment information is processed securely by third-party payment providers. We do not directly store full payment card numbers.
How We Use InformationWe may use personal information to process orders, provide customer support, send order updates, deliver marketing communications when you have opted in, personalize your shopping experience, improve our website, process promotions, prevent fraud, and comply with legal obligations.
How We Share InformationWe may share information with trusted service providers who help us operate our business, including payment processors, shipping providers, website platforms, email and SMS providers, analytics tools, advertising partners, fraud prevention tools, and customer support providers.
We may also share information when required by law, to protect our rights, to prevent misuse, or in connection with a business transaction.
Cookies & AnalyticsWe may use cookies, pixels, analytics tools, and similar technologies to understand website activity, personalize content, improve our services, and support marketing or advertising efforts.
Marketing ChoicesYou may unsubscribe from marketing emails at any time using the unsubscribe link in our emails or by contacting lovie@blackheartlingerie.us.
Opting out of marketing emails does not stop transactional emails, such as order confirmations, shipping updates, or customer service messages.
Privacy RightsDepending on where you live, you may have the right to request access to, correction of, deletion of, or a copy of certain personal information we maintain about you. You may also have the right to opt out of certain uses of personal information where applicable.
To submit a privacy request, contact us at lovie@blackheartlingerie.us.
We may need to verify your identity before completing your request. If your request is denied, you may appeal by contacting us at the same email address and including "Privacy Appeal" in the subject line.
Data RetentionWe retain personal information only as long as reasonably necessary to complete transactions, provide services, comply with legal obligations, resolve disputes, prevent fraud, and enforce our agreements.
SecurityWe use reasonable administrative, technical, and organizational safeguards designed to protect personal information. However, no method of transmission or storage is completely secure.
MinorsOur services are not intended for individuals under 18. We do not knowingly collect personal information from children under 13.
International VisitorsIf you access our website from outside the United States, your information may be transferred to, stored, and processed in the United States or other countries where our service providers operate.
Terms of Service
You agree to use our website and services only for lawful purposes. You may not interfere with the security, functionality, or operation of our website, attempt unauthorized access, or misuse our services.
Orders, Pricing & AvailabilityAll products, pricing, promotions, and availability are subject to change without notice. We reserve the right to refuse, cancel, limit, or modify any order at our discretion, including due to suspected fraud, pricing errors, inventory issues, or unauthorized resale.
PaymentYou agree to provide current, complete, and accurate payment and billing information. Payment methods must be valid and authorized. Orders are not accepted until payment has been approved and the order has been confirmed.
Product InformationWe make reasonable efforts to display product colors, materials, descriptions, and sizing accurately. However, colors may vary by screen, and fit may vary by body, style, and personal preference.
Shipping, Returns & ExchangesShipping, return, and exchange policies are provided on our website and are incorporated into these Terms by reference. Please review them before making a purchase.
PromotionsDiscounts, promotional codes, and special offers may be subject to additional terms, expiration dates, exclusions, or limitations. Promotions may not be combined unless expressly stated.
Intellectual PropertyAll designs, product names, photography, text, graphics, logos, branding, website content, and other materials are owned by Black Heart Lingerie or used with permission. You may not copy, reproduce, distribute, modify, or use our content without written permission.
Third-Party ServicesOur website may include links to or integrations with third-party platforms, payment processors, shipping providers, marketing tools, or social media sites. We are not responsible for the privacy practices, content, or policies of third parties.
Limitation of LiabilityTo the fullest extent permitted by law, Black Heart Lingerie is not liable for indirect, incidental, special, consequential, or punitive damages arising from your use of our website, products, or services.
SMS/MMS Messaging Terms
By opting in to the Black Heart Lingerie SMS/MMS program, you consent to receive recurring automated marketing, promotional, informational, and cart reminder messages from Black Heart Lingerie at the phone number you provide.
Consent is not required as a condition of purchase. Message and data rates may apply. Message frequency may vary.
Opt-OutTo opt out, reply STOP, END, CANCEL, UNSUBSCRIBE, or QUIT. After opting out, you may receive one final confirmation message.
HelpFor help, reply HELP or contact us at lovie@blackheartlingerie.us.
Carriers & ChangesWireless carriers are not liable for delayed or undelivered messages. If you change, transfer, or disconnect your phone number, you agree to notify us so we can update or remove your number.
We may modify or terminate our messaging program at any time.
Dispute Resolution
Before filing a claim, you agree to send a written Notice of Dispute to:
Black Heart Lingerie
Attn: CEO
10795 Hammerly Blvd, Unit A05
Houston, TX 77043
The parties will attempt to resolve the dispute informally for 30 days.
ArbitrationIf the dispute is not resolved, disputes arising from these Terms, Privacy Policy, Messaging Terms, purchases, or use of our services will be resolved by binding arbitration under the Federal Arbitration Act and applicable AAA Rules, unless an exception applies.
Class Action WaiverYou and Black Heart Lingerie agree to bring claims only on an individual basis. You waive the right to participate in a class action, class arbitration, or representative action.
ExceptionsExceptions may include claims that may be brought in small claims court, requests for injunctive relief, intellectual property claims, or matters that cannot legally be required to be arbitrated.
Contact Us
Questions about these Terms, Privacy Policy, or Messaging Terms may be sent to:
Black Heart Lingerie
10795 Hammerly Blvd, Unit A05
Houston, TX 77043
Email: lovie@blackheartlingerie.us
